Heavyweights Disney and Apple are offering free introductory offers to gain a head start over rivals. Select Verizon subscribers in the United States will get free access to Disney+ for a year.
After losing U.S. subscribers in the second quarter, for the first time since 2011, Netflix finally admitted that the arrival of new streaming services from Disney, Apple, and others would hurt subscriber growth.
As of September 30th, Netflix has over 158 million total subscribers – 60.6 million at home and 97.7 million around the world.
Netflix missed its quarterly subscriber forecast for the second consecutive quarter in a row. The company’s slowdown ahead of the introduction of several new subscription services is a troubling sign.
Apple wants to carve out exclusive theatrical windows for exhibitors to screen some of its forthcoming feature films before streaming on Apple TV+.