Global streaming is shifting from rapid subscriber growth to a focus on retention, monetization, and diversified content delivery. With mature markets slowing and engagement slipping, SVOD platforms are expanding into lower-ARPU regions, testing ad-supported tiers, and forging partnerships like Netflix’s landmark TF1 deal, which blends traditional TV, live sports, and on-demand programming.
What was sold as a revitalization appears to many inside and outside the company as a high-risk restructuring that may strip Paramount of the very assets that once justified the deal. The comparison made by a number of veterans suggests that this has the makings of another Bronfman-era playbook: big promises, bigger checks, and a costly chase for scale that can leave the core business weaker.
What was sold as a revitalization appears to many inside and outside the company as a high-risk restructuring that may strip Paramount of the very assets that once justified the deal. The comparison made by a number of veterans suggests that this has the makings of another Bronfman-era playbook: big promises, bigger checks, and a costly chase for scale that can leave the core business weaker.
When the cinema lights go down and the credits roll, it becomes clear that the major studio theatrical business is no longer a reliable growth engine. Yes, the occasional billion-dollar franchise still lands. But beneath the surface lies a shrinking marketplace, fewer wide releases, and an exodus of mid-budget films with nowhere to land.
Global streaming is shifting from rapid subscriber growth to a focus on retention, monetization, and diversified content delivery. With mature markets slowing and engagement slipping, SVOD platforms are expanding into lower-ARPU regions, testing ad-supported tiers, and forging partnerships like Netflix’s landmark TF1 deal, which blends traditional TV, live sports, and on-demand programming.
Skydance, backed by the Ellison family, has just acquired Paramount, and is now eyeing Warner Bros. Discovery for its next takeover. If consummated, the merger would unite some of the most valuable entertainment assets under one roof—streaming platforms, TV networks, movie studios, and sports rights. The combined company would immediately rival Disney and Netflix in scale.
Let’s be blunt: TIFF 50’s low deal count and headline grabs tell the same story: the old model of acquisition excess no longer exists. But that doesn’t mean distribution is dead; it means it’s being refined. The more brutal, quieter truth is this: many films failed to get deals, not because they weren’t good, but because the margins, windows, and risk calculus no longer justify speculative purchasing.
What was sold as a revitalization appears to many inside and outside the company as a high-risk restructuring that may strip Paramount of the very assets that once justified the deal. The comparison made by a number of veterans suggests that this has the makings of another Bronfman-era playbook: big promises, bigger checks, and a costly chase for scale that can leave the core business weaker.
When the cinema lights go down and the credits roll, it becomes clear that the major studio theatrical business is no longer a reliable growth engine. Yes, the occasional billion-dollar franchise still lands. But beneath the surface lies a shrinking marketplace, fewer wide releases, and an exodus of mid-budget films with nowhere to land.
Skydance, backed by the Ellison family, has just acquired Paramount, and is now eyeing Warner Bros. Discovery for its next takeover. If consummated, the merger would unite some of the most valuable entertainment assets under one roof—streaming platforms, TV networks, movie studios, and sports rights. The combined company would immediately rival Disney and Netflix in scale.
Let’s be blunt: TIFF 50’s low deal count and headline grabs tell the same story: the old model of acquisition excess no longer exists. But that doesn’t mean distribution is dead; it means it’s being refined. The more brutal, quieter truth is this: many films failed to get deals, not because they weren’t good, but because the margins, windows, and risk calculus no longer justify speculative purchasing.
Well into its second week, TIFF 2025 is shaping up less as a buying frenzy and more as a barometer for where the independent business is heading. Deal volume remains lean, but the festival has already produced a $15 million bidding war for a Midnight Madness horror and a seven-figure North American deal for Gus Van Sant’s “Dead Man’s Wire.”
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