Streaming giant Netflix officially opened its latest non-US office in Paris last month, signaling a deeper commitment to Europe. Netflix now has four offices in Europe.
Netflix is the most popular SVOD service in the UK, with an estimated 9.2 million subscribers, which for the first time is more than PayTV subs.
“The rise in popularity of SVOD services led the Barclays Media team to consider how it could improve the types of funding provided to better support its TV clients.”
German market researcher GfK found that 90% of OTT users in the UK have access to smartphones, but only 4% of those use it to stream OTT content.
In an attempt to cash-in on the television boom, eOne is building a greater presence in the U.S. But is eOne’s rush into television too little too late?