Never known for adapting to changing markets, European companies are now forced to forge alliances in hopes of staying relevant after the well-timed onslaught of Netflix in Europe.
Netflix missed its quarterly subscriber forecast for the second consecutive quarter in a row. The company’s slowdown ahead of the introduction of several new subscription services is a troubling sign.
Disney will ban all advertisements from Netflix across all of Disney’s entertainment platforms, including its television networks.
Netflix signed a five-year deal with Sony Pictures Television worth $500 million to become the exclusive worldwide streamer for Seinfeld.
Netflix’s long-time streaming competitors Hulu and Amazon Prime Video are starting to capture more viewing marketshare.
Part Two: Netflix Trends, International, Feature Films. Through the first six months of 2019, Netflix’s customer acquisition costs have ballooned to $292 per subscriber.
Part One: Netflix Subscribers and Exclusivity. Netflix lost subscribers in the United States for the first time in nearly a decade. The next battleground in streaming will take place over content exclusivity.
Disney will bundle its three streaming services, Disney+, ESPN+ and the ad-supported Hulu starting in November.
Beyond ballooning content and acquisition costs, fueled by costly debt, there are five additional obstacles that will challenge Netflix’s streaming dominance.
Online-only television packages are getting pricier to the point that they’re approaching the same fees paid for traditional cable.