Distribution
Max
Distribution
Resurrecting Value: How Syndication is Powering a New Phase of Streaming Monetization
With subscriber growth slowing and content costs ballooning, studios and streamers alike are revisiting syndication, not as a relic of broadcast television but as a renewed source of value in an increasingly saturated market. Lending out original titles is quickly becoming a practical tool for monetization.
Streaming
Beyond Binge Watching: Ads, Sports, and Telecoms Are Steering Streaming Back to Cable’s Playbook
The U.S. streaming market is saturated, with 96% of households subscribed to services, prompting a shift from acquisition to retention strategies. Ad-supported models are gaining traction as affordability overshadows uninterrupted viewing. Live sports and telecom partnerships are key growth areas, while brand ecosystems are vital for subscriber retention in this maturing landscape.
Distribution
2024 in Review: Netflix Reigns, Roku Rises, Theaters Falter, and Trends Shaping 2025
In 2024, the media industry faced significant challenges, with domestic box office revenues falling sharply due to delays and a lack of original content. Contrarily, free ad-supported streaming platforms like Roku gained traction, indicating a shift towards cost-effective viewing. The industry grapples with evolving strategies amid ongoing mergers and the rise of library content.
Streaming
Europe’s AVOD Boom: How Ad-Tiers Will Reshape Streaming Markets in 2025
Europe’s streaming market is on the verge of transformation, propelled by the rise of ad-supported video-on-demand (AVOD) platforms. Consumers increasingly favor lower-cost subscription plans featuring ads, benefiting major players like Netflix and local entities such as TF1+. However, platforms face challenges with ad relevance, viewer retention, and stringent EU regulations.
Broadcast & PayTV
Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires
Warner Bros. Discovery and Comcast are restructuring to separate their declining linear TV networks from streaming divisions, signaling the end of linear television’s dominance. This strategy, framed as a means to enhance value, highlights the sector’s collapse as advertisers and viewers shift to digital platforms. Mergers or sell-offs are imminent.
Distribution
Slow-Motion Collapse: How Nostalgia, Streaming, and Short-Sightedness Undermined Hollywood’s Future
Hollywood’s golden age of innovation and artistry is fading, replaced by an industry stumbling through a self-imposed crisis. The rise of streaming, an overreliance on recycled intellectual property, and dwindling opportunities or audience support for new talent have left the film and television world on precarious ground.
Distribution
The FAST Frontier: How Free Ad-Supported Platforms Are Transforming Streaming and Cable Television
As streaming fatigue sets in, consumers increasingly opt for FAST (Free Ad-Supported Television), with traditional cable providers feeling the pinch. Once considered fringe players, FAST platforms capture significant market share with their ad-supported, cost-free models, while SVOD giants drive premium content strategies and global expansion.
Streaming
Is the Max/Hulu/Disney+ Mega-Bundle Worth the Price? A Closer Look at Streaming’s Newest Offering
In a move that shocked many in the entertainment industry, two of the largest legacy media companies, Warner Bros. and Disney have teamed up to offer a cross-company mega-bundle featuring Disney+, Hulu, and Max. Launched in July 2024, this bundle combines three major streaming platforms under one roof.
Distribution
Diverging Fortunes: Disney and Warner Bros. Compete for Streaming’s Silver Medal
As the entertainment industry continues shifting toward streaming and digital content, two of its most prominent players, Disney and Warner Bros. Discovery (WBD), are heading down distinctly different paths. Recent earnings reports underscore the contrasting financial positions and strategic moves of these media giants, setting the stage for what could be a breaking point for their digital transition.
Streaming
Chasing Netflix: How the Major Media Companies Stack Up in Subscribers, Revenue, and Challenges [Part Five]
The following five-part article series looks at how the major streaming services compare in terms of financial performance, subscriber numbers, and the unique strengths and challenges each faces in the ever-evolving streaming industry, concluding with a review of wildcard streamers Prime Video, Apple TV+, and issues facing the streaming industry.
Streaming
Chasing Netflix: How the Major Media Companies Stack Up in Subscribers, Revenue, and Challenges [Part Four]
The following five-part article series looks at how the major streaming services compare in terms of financial performance, subscriber numbers, and the unique strengths and challenges each faces in the ever-evolving streaming industry, continuing with a review of the mid-tier streamers Paramount+ and Peacock.
Streaming
Chasing Netflix: How the Major Media Companies Stack Up in Subscribers, Revenue, and Challenges [Part Three]
The following five-part article series looks at how the major streaming services compare in terms of financial performance, subscriber numbers, and the unique strengths and challenges each faces in the ever-evolving streaming industry, continuing with a review of Netflix’s biggest competitors, Disney+ and Max.
Streaming
Streaming
Chasing Netflix: How the Major Media Companies Stack Up in Subscribers, Revenue, and Challenges [Part One]
The following five-part article series looks at how the major streaming services compare in terms of financial performance, subscriber numbers, and the unique strengths and challenges each faces in the ever-evolving streaming industry, beginning with a survey of the streaming market before reviewing the significant streamers.
Distribution
From Cord-Cutting to Cable 2.0: The Evolution of Streaming Looks Just Like Cable TV
The streaming revolution was once celebrated as the future of entertainment, promising viewers the flexibility, variety, and convenience that cable never offered. However, as streaming services evolve, it’s becoming evident that they’re repeating old patterns. With bundling deals, escalating subscription prices, and a growing reliance on ad-supported content, streaming mirrors the cable model it once created to disrupt.
Streaming
Streaming
Netflix’s Subscriber Surge: How Netflix is Reinventing Itself to Stay on Top
Streaming has undergone a seismic shift, ushering in what many call the post-streaming wars era. he focus has shifted from the relentless pursuit of subscriber growth to maximizing ad revenue, building strategic partnerships between former rivals, and navigating a content arms race that has finally begun to cool.
Streaming
TIFF 2024: How to Secure the Best Streaming Deals for Your Film
With traditional theatrical releases becoming riskier, streaming platforms have emerged as a vital avenue for filmmakers seeking wider and more consistent distribution. However, the key to capitalizing on this shift lies in understanding how streaming services structure their deals and value content.