The major studios sabotaged the dream of a la carte programming and are now attempting to transform streaming into cable television via an ethernet connection instead of coaxial.
Several media companies are holding discussions to acquire advertising-supported video streaming services. Fox Corp is in talks with Tubi, and NBCUniversal is considering Vudu.
AVOD is gaining ground on SVOD in the United States. The proportion of television viewership that is through streaming services has almost doubled since 2018.
Netflix continues to publicize unsubstantiated claims that its original films and shows outperform third-party content contrary to all independent research.
The streaming bout between Netflix and traditional media companies for the world’s online video subscribers is well underway.
Heavyweights Disney and Apple are offering free introductory offers to gain a head start over rivals. Select Verizon subscribers in the United States will get free access to Disney+ for a year.
As of September 30th, Netflix has over 158 million total subscribers – 60.6 million at home and 97.7 million around the world.
Netflix missed its quarterly subscriber forecast for the second consecutive quarter in a row. The company’s slowdown ahead of the introduction of several new subscription services is a troubling sign.
Disney will ban all advertisements from Netflix across all of Disney’s entertainment platforms, including its television networks.
Netflix signed a five-year deal with Sony Pictures Television worth $500 million to become the exclusive worldwide streamer for Seinfeld.