Despite the return of Hollywood stars to the Toronto International Film Festival (TIFF) after last year’s strikes, this year’s event saw a lackluster market for acquisitions. With only a handful of deals emerging, questions are being raised about the current state of theatrical releases and the dominance of streaming platforms.
At this year’s Cannes, there’s a mix of optimism and weariness. High asking prices and low theatrical demand are notable. Streamers like Apple and Netflix lead significant acquisitions, sidelining traditional distributors. The market remains cautious, focusing on star-driven projects and strategic financial planning.
The independent market is at a crossroads. Traditional strategies are no longer effective, and the task of bringing audiences back to cinemas remains daunting. Insiders are actively pursuing solutions to these seemingly insurmountable challenges. Despite these obstacles, some believe the film industry is on the verge of recovery.
A significant concern voiced since the start of Cannes is the noticeable absence of US theatrical deals. This void has a cascading effect on international distribution. Films without a US distributor face deteriorating values over time, making it increasingly challenging to recoup production budgets.
After years of declining demand for independent films, producers, sales agencies, and distributors report a significant pre-sales market resurgence heading into Cannes. Download Your Free Cannes Film Festival Cheat Sheet Below with Titles, Directors, Sales Representatives, Deals Signed, Links to IMDbPro, and More.
As streaming platforms vie to capture marketshare in a view-from-home environment, the recent deal between A24 and Warner Bros. Discovery (WBD) brings A24’s eclectic catalog exclusively to HBO and Max after their theatrical runs illustrating the need for studios to look elsewhere for interesting films.
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