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Premium Streamers Scramble for Fresh Strategies to Retain Fickle Subscribers

December 19, 2022 FilmTake Comments Off

Streaming services are scrambling for new strategies to keep their existing subscribers in a highly crowded domestic market. The level of churn among premium streaming services like Netflix, HBO Max, and Disney+ has accelerated.

An Inside Look at Netflix’s Latest Film Licensing Deal

November 10, 2021 FilmTake Comments Off

Netflix emerged as the winner in a nearly two-year auction process for the exclusive U.S. rights to stream Sony’s theatrical releases in the lucrative first PayTV window starting with the studio’s 2022 slate.

Netflix’s First Half Subscriber Growth Falls Significantly From Last Year

September 21, 2021 FilmTake Comments Off

Netflix’s subscribers have slowed sharply in the first half of this year compared to 2020 because of the popularity of Disney+ among families, the loss of popular licensed content, and other streaming competition from the major studios.

Comcast Looks to Europe to Bolster Weak Stateside Streaming Demand

September 15, 2021 FilmTake Comments Off

Comcast’s Sky will assist ViacomCBS with the launch of Paramount+ in the UK, Germany, and Italy to leverage distribution networks and content libraries to compete against the big four––Netflix, Amazon, Disney, and the contemplated WarnerMedia and Discovery combined company.

The SVOD Market in Europe Has Ample Room to Expand

September 6, 2021 FilmTake Comments Off

After a slow start compared to North America, Europe embraces its streaming future. Revenues in the 28-country bloc reached €12 billion in 2020, with SVOD alone accounting for €10 billion.

Streamers Gain More Ground

March 17, 2021 FilmTake Comments Off

Many sales agents are now positioning as wholesalers and content placement agents for streaming platforms—particularly in Europe, where there are over 450 video streaming services.

Streaming Hopping

February 8, 2021 FilmTake Comments Off

At the start of 2020, consumers in the United States subscribed to an average of three paid streaming services, but after months of government-mandated lockdowns, the number has increased to five.

Best Year Yet

January 24, 2021 FilmTake Comments Off

In 2020, Netflix gained 37 million subscribers worldwide, breaking its 2018 record of 28 million new additions. Currently, Netflix has 204 million active subscribers.

Netflix Subscriber Plateau

January 6, 2021 FilmTake Comments Off

Forced stay-at-home orders propelled Netflix’s fastest subscriber additions in its twenty-three history. The streaming leader added 26 million subscribers in the first half of 2020, making it one of the biggest lockdown economy winners.

The Streaming Tax Dodge

December 21, 2020 FilmTake Comments Off

Several streaming services that use offshore tax havens to avoid taxes are being called to task by several national governments.

German Streaming Market

September 26, 2020 FilmTake Comments Off

SVOD is still a minor segment of the overall streaming market in Germany. Proportionally, Germany spends less than half of US households ($24 billion) on SVOD services when adjusted for currency and population.

Streaming in Scandinavia

September 6, 2020 FilmTake Comments Off

The growth of SVOD services in Scandinavia shows no signs of slowing down. Despite heavy competition from local services Netflix has gained four million subscribers.

Streaming in the UK

August 30, 2020 FilmTake Comments Off

Since the COVID lockdown began, nearly five million UK households have signed up for a streaming service. Netflix, Amazon, and Disney+ have been the primary beneficiaries of this boom.

Netflix Subscribers Surge

April 22, 2020 FilmTake Comments Off

With most of the world in mandatory lockdown, Netflix doubled its quarterly subscriber estimates from January through March by adding 16 million new subscribers.

Shutdown Accelerates Streaming Takeover

April 13, 2020 FilmTake Comments Off

As the coronavirus and subsequent global shutdown forces film and television production into an unprecedented standstill, streaming services are accelerating their takeover.

The Paradox of Choice

March 8, 2020 FilmTake Comments Off

The major studios sabotaged the dream of a la carte programming and are now attempting to transform streaming into cable television via an ethernet connection instead of coaxial.

Yet Another AT&T Video Service

March 4, 2020 FilmTake Comments Off

AT&T released its answer to subscriber losses with an all-new set-top service called AT&T TV, not to be confused with a plethora of other options. The basic package includes 100 channels.

AVOD Market Heats Up

February 25, 2020 FilmTake Comments Off

Several media companies are holding discussions to acquire advertising-supported video streaming services. Fox Corp is in talks with Tubi, and NBCUniversal is considering Vudu.

AVOD Streaming Gains Ground

February 16, 2020 FilmTake Comments Off

AVOD is gaining ground on SVOD in the United States. The proportion of television viewership that is through streaming services has almost doubled since 2018.